February 11, 2023

Americans Abandon Their New Year’s Resolution By This Date

Sick of resolutions failing? Yeah, us too. Here's how to actually succeed.

Americans Abandon Their New Year’s Resolution By This Date

It's February 1st and the time has come for (almost all) resolutions to die.

A new poll of 2,000 Americans found that it takes just 32 days for the average person to finally break their resolution(s) — but 68% report giving up their resolutions even sooner than that.

Why is that the case? Why is it so hard to stick with what we set out to accomplish?

The Study also found that, "The top reason our resolutions don’t stick is a self-aware lack of discipline (52%), followed by busy schedules and lacking the proper time to see them through (43%)."

I am here to sound the alarm for all those who will listen, lack of discipline and busy schedules are not the reason resolutions are broken. In fact, it's not even your fault! It's because you're using the wrong tool.

Stop Making Resolutions and Start Streaking

Using a hammer when you need a screwdriver just doesn't make sense. Usually when we want to improve, we use one of three tools: resolutions, goals, or habits. But there is one tool that you need to try instead: Streaking.

In 2022, there were 4,499 streaks created on the streaking app and today 2,704 are still alive. Meaning that the success rate for Streakers is 60% compared to a 9% success rate for resolutions. The numbers are even worse for goals and habits.

Why is the success rate so high for Streakers? It's because it's sustainable! So much of the world is obsessed with intensity. Are you familiar with 75 Hard? Intensity is alluring and easy to brag about but it usually fizzles out as fast as a new years resolution.

Instead of focusing on intensity, focus on how many times in a row you can do a laughably simple activity, a streak.

Ready to get started? Download the Streaking app and never let a resolution die again.